Every beauty product has a life cycle.
At what stage is yours?

Every beauty product has a life cycle. At what stage is yours?

Whether you’re still in start-up mode, building on an initial success, or breathing new life into an established brand, Vicky Neilson adds value at any stage in the product life cycle. She can run with your great idea. She can transform your topline success into bottom-line profitability. She can give any brand a contemporary — and eye-catching — appeal.

Vicky brings to the table a thorough knowledge of every retail channel and every product category. From concept evolution to product development to operational execution to in-store merchandising, she anticipates what comes next and has a viable solution at the ready. She’ll help you seize the opportunities, avoid the pitfalls, and give your product its best chance at success.

Are you launching a beauty product?

How do you get a product out of the idea stage and into production? Collaborate with someone who has a long track record doing exactly that.

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Is your brand really
profitable?

Strong sales do not automatically translate into strong profits. How do you assess all the factors that go into a successful bottom line?

Read more…

Are you investing in a beauty brand?

Before you set out to acquire a beauty brand, it’s essential that you understand the industry — its categories, its channels, its myriad idiosyncrasies.

Read more…

Are you launching a beauty product?

How do you get a product out of the idea stage and into production? Collaborate with someone who has a long track record doing exactly that.

Read more…

Is your brand really profitable?

Strong sales do not automatically translate into strong profits. How do you assess all the factors that go into a successful bottom line?

Read more…

Are you investing in a beauty brand?

Before you set out to acquire a beauty brand, it’s essential that you understand the industry — its categories, its channels, its myriad idiosyncrasies.

Read more…

VSN Brand Innovation LLC © 2019 [email protected] Linkedin

VSN Brand Innovation LLC © 2019 [email protected]